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Yuanlong Yatu: The revenue from business related to the Pop Mart IP in 2024 is approximately 2.21 million yuan.
Golden Ten Data reported on June 17 that some investors asked, is there any cooperation between the company and Bubble Mart? Yuanlong Yatu said on the interactive platform that in 2024, the company will provide gifts and gifts for the co-branded marketing activities of certain brands and Pop Mart IP, as well as services such as the planning and creativity, offline construction and event execution of offline flash mob activities, which belong to the 2B business, and the revenue is recognized as the revenue of gifts and new media marketing services. In 2024, the above-mentioned IP-related businesses related to Pop Mart will recognize a total revenue of about 2.21 million yuan, accounting for a small proportion of the company's overall revenue. In 2025, the company has no revenue recognition related to Pop Mart and its IP to date. Investors should pay attention to investment risks.