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Family Office Web3 Investment Practice: A Comprehensive Guide to Architecture Building and Strategy Formulation
Web3 Investment Guide: How Family Offices Allocate Encryption Assets
In recent years, family offices have gradually evolved from exclusive asset managers for the elite to the governance hub for high-net-worth individuals' assets. Especially with the rise of emerging investment fields like Web3 and RWA, more and more investors are beginning to consider: is it suitable for them to participate in investments through family offices? How to build such a structure? In the face of the high volatility and complexity of the encryption world, how should investment strategies and execution paths be formulated?
This article will explore, from a practical perspective, the establishment, use, and optimization methods of family offices as investment tools, focusing on answering three core questions:
Who is suitable for choosing the family office model?
The essence of a family office is to serve the governance of complex assets. Not everyone needs such a structure. If your assets are relatively concentrated, trading frequency is low, and investment paths are simple (such as fixed income products, real estate, domestic funds, etc.), then the management capabilities of a family office may far exceed your actual needs, leading to a cumbersome structure and increased costs.
However, for the following categories of people, family offices are almost the only option that can balance security, structure, and growth.
The asset scale is large and the structure is complex: investable assets exceed ten million RMB, spanning multiple fields such as equity, real estate, overseas funds, and digital assets, involving different currencies, accounts, and holding entities.
There is a need for cross-border architecture: including overseas immigration, offshore company establishment, non-Chinese tax resident status, as well as overseas investment, identity planning, distribution of family members, and other situations.
Preference for structured investment products: Fund-type tokens, convertible bonds, income certificates, tokenized equity, and other new structured products in the Web3 field are typically only open to "qualified investors" or legal entities.
The need for long-term asset governance capabilities: We hope to achieve intergenerational inheritance and continue the family will through asset allocation, or invest in asset classes such as RWA that require long-term planning.
The common characteristic of these groups is that their asset management goals are not to pursue short-term gains, but to traverse economic cycles; investment strategies are not based on single-point speculation, but on structural participation. In this context, the governance structure of family offices is no longer a symbol of identity, but a practical management tool.
How to Build a Practical Family Office?
The structural design of a family office is not fixed; its core task is to solve practical problems. Many people understand a family office as purchasing a service package from a trust company, law firm, or professional FO company. However, a truly effective family office must be tailored to the family's structure, asset portfolio, and investment goals.
In the context of Web3, a practical family office needs to address at least the following four issues:
clearly establish purpose
Are you looking for tax optimization, cross-border identity configuration? Or to obtain investment qualifications for specific projects? Or to plan a portfolio of encryption assets for the next generation? Defining the purpose is the starting point for structural design and resource allocation.
Select the appropriate type
Architecture and Legal Design
A typical family office structure usually includes:
Configure professional resources
The operation of a family office not only requires funding but also needs to match professional roles such as legal, tax, financial, and technical advisors to ensure that the structure operates compliantly and investments are implemented smoothly. Many family offices choose to establish entities in Singapore while setting up financial collaboration teams domestically, forming a model of "internal and external linkage."
Building a family office can be divided into three levels:
Identity and Structural Framework:
Governance Mechanism and Authorization System:
Asset Allocation Strategy:
How Family Offices Can Participate in Web3 Investments?
Participating in Web3 investments through family offices is not just about changing an investment account, but redefining your role, path, and strategy. Clarifying the structure is only the starting point; the real core lies in "how to invest".
Web3 investment is characterized by high volatility, high technical barriers, and changing regulations, and must be addressed through "structured design".
Set Investment Identity
Web3 project identity integration typically includes:
It is recommended that family offices collaborate with law firms and compliance agencies to establish identities based on the legal system of the project's location, in order to avoid missing investment opportunities due to "ineligible entities."
match asset type
The types of Web3 assets suitable for family offices to allocate include:
It is not advisable to participate in purely speculative projects that have "no real asset support, no governance structure, and no exit mechanism" in large proportions.
Set investment rhythm and risk management mechanism
The biggest difference between Web3 investment and traditional PE/VC is the uncertainty of the pace. Family offices should refer to the following mechanisms for allocation:
Governance Participation and Deep Collaboration
High-level family offices are not just investors:
This "embedded investment" not only enhances the certainty of returns but also makes it easier to form informational advantages and reinvestment opportunities.
Common Misconceptions and Suggestions
As Web3 enters deeper waters, the key to investment is no longer "whether to invest," but rather "in what capacity and in what manner to invest." A family office is precisely a structural vehicle that can carry long-term governance capabilities, legitimate identity configurations, and asset flow paths. It allows investors to be not only betters but also structural designers, governance participants, and value depositors.
However, many newly established family offices fall into the following misconceptions when approaching Web3:
Treat the family office as a shell: set up a company but lack compliance pathways, financial processes, and tax disclosures, ultimately making it difficult to gain recognition from banks and regulators.
Lack of investment governance capability: Only establishing a legal entity account without a budget and redistribution mechanism leads to ineffective tracking and adjustment of investments.
Blindly pursuing profits while ignoring compliance boundaries: Participating in "unlicensed dividend projects" may lead to fund freezing or fines once regulatory intervention occurs.
Therefore, it is recommended that after establishing a family office, at least the following mechanisms should be formed:
Lastly, it is important to emphasize that family offices are not suitable for everyone. They require matching funding scale, long-term strategy, and collaborative resources to truly work effectively. The key to deciding whether to adopt the family office model is not "do I have enough funds?", but rather "do I need a structure to undertake cross-cycle governance tasks?" If the answer is yes, then family offices are not only wealth containers but also a long-term base for entering structural investments in Web3.